Curriculum Vitae
From building things to leading how they’re built.
I’ve spent my career working across development, design and digital leadership — leading teams, shaping digital strategy and turning ambitious ideas into things that can actually be delivered.
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Jan 2026 – Jul 2026
Head of Development
Beep Digital
Building and leading the development team, shaping AI strategy and improving how creative, design and development work together to deliver ambitious digital experiences.
Jul 2018 – Jan 2026
Digital / Technical Director
Halo
Led digital strategy, technology and delivery across the agency, building teams and delivering award-winning work for clients including Live Nation, Ticketmaster and Turtle Bay.
Feb 2016 – Jul 2018
Head of Digital
NMI
Led digital strategy, UX, development and marketing automation through a period of growth and acquisition, including a website redevelopment that increased conversions by 300%.
Nov 2014 – Feb 2016
Technical Director
AUK
Led a growing development team and worked closely with clients to define and deliver technically ambitious digital projects.
Nov 2012 – Nov 2014
Head of Development
G+V
Led the agency's technical direction, development team and solutions approach while contributing to major national pitches.
Nov 2011 – Nov 2012
Senior Interface Developer
Great State
Built complex web and mobile experiences, led technical delivery and mentored developers across major client projects.
Nov 2010 – Nov 2011
Development Manager
Digital Visitor
Led development of an award-winning social and reviews platform, including its REST API, client integrations and JavaScript tooling.
Nov 2007 – Nov 2011
Freelance Web Developer / Designer
Freelance
Designed, developed and delivered digital products for organisations including Oracle, Oxford University and the NHS.
Nov 2004 – Nov 2007
Product Specialist
Xpress Ordering
Developed interactive kiosk products and supporting web systems for clients including Orange, NatWest, Lloyds and RBS.
Nov 1999 – Nov 2004
Web Developer / Designer
Freelance
Started my career designing and building websites and interactive experiences for SMEs and clients including local bars, and Gumball 3000.
Awards
2025 Best Hotel & Hospitality
Web Excellence Awards
Halo / Tregulland & Co.
2024 Best Recruitment Website
Web Excellence Awards
Halo / Aspiration Training
2015 Best Not-for-Profit Website
The Drum Awards for Digital Industries
Great State / The National Trust 50 Things
2011 Best Online Application
Travolution Awards
Digital Visitor / Visitor Review
2010 Best Interactive
IVCA Awards
Freelance / Rethink eLearning Application
Skills
I've worked across a fairly broad range of technologies and disciplines over the years. This isn't an exhaustive history of everything I've used, but a useful overview of the experience I bring to projects.
Development
PHP, JavaScript, TypeScript, HTML, CSS/Sass/BEM, SQL, Astro, Laravel, Vue, WordPress, Drupal, Craft CMS, Shopify, Squarespace
Technical leadership
Technical direction, architecture, estimation, scoping, discovery, code review, team leadership, recruitment, development process, technical debt, supplier/platform selection
Design & UX
UX, wireframing, responsive design, design systems, Figma, design tokens, Token Studio, Style Dictionary, accessibility, performance, In-browser Design
Infrastructure & delivery
Git, GitHub, Netlify, AWS, Azure, Heroku, Cloudflare, Linux, CI/CD
Digital strategy & data
GA4, Search Console, SEMrush, CRM strategy, HubSpot, Salesforce/Pardot, Mailchimp, ethical analytics, SEO
AI
AI-assisted development, development workflows, AI strategy, governance, prototyping, automation